17 July 2015
How to drive value from joint business planning
In the last decade the rules of the game of technology sales and marketing have changed dramatically. Effective go-to-market collaboration between vendors and channel partners is more
Keeping you up to speed with industry and agency developments, the latest go-to-market thinking and our views on whatever catches our attention.
In the last decade the rules of the game of technology sales and marketing have changed dramatically. Effective go-to-market collaboration between vendors and channel partners is more
Simultaneous technological and social transformations over the last decade have fundamentally changed the way in which B2B customers buy technology. With traditional sales and marketing approaches [...]
If a picture tells a thousand words, then an infographic is priceless.
‘We’ve got you a ticket to watch the cricket on Wednesday, Ben’, I was told on Sunday night.
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