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OneGTM Blog

Keeping you up to speed with industry and agency developments, the latest go-to-market thinking and our views on whatever catches our attention.
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Supporting your channel during the COVID-19 crisis
26 March 2020
Supporting your channel during the COVID-19 crisis

It is unquestionable that the COVID-19 outbreak is having a profound impact on every element of work and personal life. At this stage, most businesses are still working out what the impact is on [...]

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Channel or ecosystem? Partnering in the era of complexity
10 March 2020
Channel or ecosystem? Partnering in the era of complexity
With IT complexity increasing and partner specialisation on the rise, existing channel models need to evolve. IDC have forecast that by 2022, 30% of IT spend will be developed and consumed through [...]

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